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Adolphe Yvon, Genius of America, c. 1868. Saint Louis Art Museum.
The painting above is controversial.
Lady Republic and Minerva, the goddess of wisdom, ride a chariot pulled by lions. Women representing New York, Illinois and Virginia lead the way. European immigrants arrive on one side. On the other, a white soldier lifts a newly freed African American man in rags. Native Americans watch from the edge, spectators to a parade about the land they lived on.
Wealth, abundance, wisdom, conquest, the conquered, slavery. All of it in one frame, painted three years after the Civil War.
It is an image of America.
The original was commissioned by A.T. Stewart, an Irish immigrant who arrived with almost nothing, opened a dry-goods shop in Manhattan and became one of the richest men in the country. An immigrant shopkeeper paid to paint the promise that he had lived.
I bring this up a few days before Election Day, in a seemingly endlessly divided country, to talk about the genius of America. Which might piss off some people, for some reason.
But, America is still a bastion of success because it evolves. Not because it gets things right. It gets plenty wrong, and that painting is the receipt. It's because it keeps going. Sometimes it gets messy, but it always ends up on top.
Because it's fueled by the ideas of people. We try things, we learn, we grow, and then we make flying cars. And we still have time and energy to complain. Because that's what freedom also brings: complaints. I'll take that trade every time.
For all its flaws, America, and capitalism, is still the greatest vehicle for lifting the most people possible out of poverty and hopelessness. In 1990, more than a third of the world lived in extreme poverty. Before the pandemic, it was under one in ten. Trade, technology, and people building things did that.
It's the only mechanism that rewards the enterprising individual. Sometimes not right away, but if you keep pushing and serve others, it does.
Henry Ford is the cliché, so let's use it properly. His first car company folded. His second ended with him walking out, and it was renamed Cadillac. His third, in 1903, was Ford Motor Company. For most of human history, two public failures would have finished you. Here, they were tuition.
That's the genius. Not the instant winners. The second or third or fourth try winners.
So here's how to run your business the way this country works at its best. Build a second-try machine:
Make small, reversible bets. Bezos calls them "two-way doors." Test a new service in one zip code before ten. Try a new price on new customers before existing ones.
Give failure a budget. Set aside 10% of your time, or a fixed dollar amount each quarter, that's allowed to be "wasted" on experiments. Once it's budgeted, it isn't a loss. It's R&D.
Debrief like the Army. The U.S. Army's After Action Review asks four questions: What was supposed to happen? What actually happened? Why was there a difference? What will we do next time? Fifteen minutes after every win or loss. Write the answers down.
Treat complaints as free R&D. Freedom brings complaints. So do customers. Every one is someone telling you where the next version of your business lives. Keep a running file, review it monthly, fix the top one.
As founders and operators, you know this best. And I bring this all up tonight because you carry the torch through your own enterprise, service to people, and exchange of value. When you do this right, not only does your own wealth grow, but your impact on the people you serve grows.
And you deserve to hear it once in a while.
Vote however you vote on Tuesday. Then Wednesday morning, get back to the work that actually moves this country: building something people need.
- JM
OPPORTUNITIES
Concierge Health Practice with Property (Maryland) | Business Grossing $1M/EBITDA $350K | Asking $2.3M (Coming Soon to Market) | Property owner/doctor selling his practice and the property which he rents to 3 other doctors who run their own practices from within (who may also be open to selling as a package or joining a bigger platform).
Multi-Location Estate Planning/Elder Law Practice (Virginia) | Business Grossing $3M/EBITDA $1M | Asking $3M (Off Market) | Another MSO target with one retiring partner and others willing to stay on.
Auto Collision & Mechanic Shop with Property (Brooklyn, NY) | Business Grossing $2.75M/EBITDA $950K | Asking $2.3M (Coming Soon) | Tons of repeat fleet business. Additional sign/advertising income on busy Brooklyn intersection. In business for over 25 years.
FSR Greek Restaurant (Philadelphia, PA) | Business Grossing $650K/EBITDA $120K | Asking $425K (Coming Soon) | Great brand recognition and reviews in an affluent Philadelphia suburb near colleges and offices.
336K sq. ft. Industrial Property (Reading, PA) | Asking $3.5M | Zoning allows for much needed self storage facility in this area.
Reply to this email if you want to dig into any of these opportunities, or tell me what you're looking for and I'll hand-pick opportunities from the 800+ active and soon-to-launch listings my team has access to, on and off market.
CALL TO ACTION
Other People’s Content (OPC) you shouldn’t go much longer without:
Shoe Dog by Phil Knight: an honest look at how many times an American founder nearly lost it all before he won.
Principles by Ray Dalio: "Pain + Reflection = Progress." The After Action Review, turned into a life philosophy.
Factfulness by Hans Rosling: the data behind how much better the world has gotten, and why we don't feel it.
And if this one slaps, as my son says, forward it to an operator who needs to hear it. They can subscribe at brickbybrick.media.
Until next week…
- JM



